Google Ads Write for Us
Introduction
Google Ads is the new name for Google’s advertising capabilities, which are available on Google.com as well as on Google’s other properties, partner sites, and apps. These services are intended to assist businesses and marketers in connecting with billions of people who use Google Search to find answers, watch videos on YouTube, explore new places on Google Maps, discover apps on Google Play, browse content across the web, and more.
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How did Google Adwords become Google Ads?
Google Adwords was introduced nearly 18 years ago, and the world has changed dramatically since then. As they go about their day, most people are constantly and quickly switching between activities such as searching for products, watching videos, browsing content, playing games, and so on. Mobile devices have become an integral part of daily life, allowing users to connect to the internet at any time and from any location. Recognizing these shifts resulted in the launch of Google Ads, which replaced Google Adwords.
Google advertising has evolved over the years from helping businesses connect with people on Google Search to helping them connect with users at every stage of the consumer journey via text, video, display, and more. Businesses and marketers now have more opportunities than ever before to reach consumers through a variety of channels, screens, and formats.
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