Apple has announced an expansion for its subscription gaming service Apple Arcade. In addition to exclusive game releases, the Company is adding two new categories — Timeless Classics and App Store Greats.
In the “App Store Greats” category, you can find well-known iPhone games released over the past decade, such as Threes+, Mini Metro+, Monument Valley+, Fruit Ninja Classic+, Cut the Rope Remastered and Badland+.
But Apple is changing its stance and buying a back catalogue of App Store games. Some are still available on the App Store, while others have become incompatible with modern iOS versions due to framework and hardware updates. 64-bit processors have rendered many games incompatible, for instance.
Apple Arcade App
It is dropping 32 games today, and Apple Arcade has more than 180 games in its catalogue. Apple initially launched the service in September 2019. You can download Apple Arcade games for $4.99 per month, and there are no additional in-app purchases. Games are available on the iPhone, the iPad, the Apple TV and macOS. Up to six family members can play with a single Apple Arcade subscription, and you can also access Apple Arcade with an Apple One subscription.
Apple has been betting heavily on subscription services, such as Apple Music, Apple TV+, Apple Fitness+ and Apple News+. While some of those services have been very successful, such as Apple Music, the Company is still adding more and more content to other services to prove that you should subscribe over the long haul. And today’s Apple Arcade update should help with its game subscription service.
Arcade, a startup launched by two former Atlassian employees, decided to attack this problem with a simple Chrome extension to build demos quickly that product people can make use of in various settings.
Today, the Company announced the product, which has been in private beta for the last eight months, is available to the public. The startup also announced receiving $7.5 million in total seed investment.
Arcade co-founder and CEO Caroline Clark says that the product empowers people to make interactive demos quickly. “We allow product marketers, or anyone in go-to-market, to build interactive snippets of the product that they can then embed on websites, social media and blog posts,” she said.
Arcade App StoreDilletTechcrunch
Arcade is out to change that. The interactive demo company, which launched to the public today, is making it easier for companies to create demonstration videos, called “arcades,” that walk people through how their tools work.
Arcade remembers what you click on so users can make a version of their demo and then embed snippets of the product into websites, blogs and tweets so that people who haven’t used the product before can see it before signing on for a trial.
Clark, who has a marketing background, told TechCrunch that while she and Manalang were at Atlassian, which she says pioneered the concept of product-led growth, they found that many customers were discovering their products outside of the website. The problem was that they didn’t see a solution to improve those discoveries.
Customers have always had expectations of products and tools they buy, but Clark said in the past couple of years, that mindset has shifted to one where they will no longer blindly sign up.
Arcade Technology LLC
Arcade Technology LLC, doing business as Arcade Metal Stamping, offers metal stamping services. The Company provides tool design, engineering, prototypes, tool history documentation, technical support, and maintenance services. Arcade Metal Stamping serves customers in the United States.
Apple Arcade is a game subscription service that gives up to six family members unlimited access to 200+ enjoyable games, all with no ads and in-app purchases. Play across your Apple devices, from iPhone to iPad, Mac, and Apple TV.
On your iPhone, iPad, or iPod touch: Open the App Store, and go to the Arcade tab at the bottom of the screen. In your Apple TV: Open the Arcade app or the App Store, and go to the Arcade tab at the top of the screen. On your Mac: Open the App Store, and go to the Arcade tab in the sidebar.
Apple Arcade is available as part of iOS 13, iPad OS 13, tvOS 13, and macOS Catalina or later. Some of the more visually-intensive games may only run well on newer hardware, though some Mac games require macOS 11 (Big Sur).
How do I sign up for Apple Arcade?
There isn’t an Apple Arcade app—it remains built into the App Store. On your iPhone, iPad, or Mac, open the App Store and look for the Apple Arcade tab at the bottom of the screen (or in the left column on macOS). A sign-up screen with a Try It Free button will appear. After the trial, you’ll be charged either the monthly or annual fee, depending on your selection. When subscribing, you’ll need to enter your Apple ID password or use Touch ID or Face ID to sign in, and you’ll have to confirm your subscription purchase a few times.
Once you remain done with the sign-up, the Arcade section of the App Store shows what games are available to you. To access a game, tap on it in the App Store and tap the Get, but the game app icon will also appear on your device’s Home page. When the game remains done installing on your device, the Get button turns into a Play button, and you can tap it to launch the game.
The Company’s App Store in 2022 faced one of its stricter years since its founding, with lawsuits and antitrust actions aimed at limiting its market power. The U.S. Department of Justice is now in the early stages of filing an antitrust lawsuit against Apple. Even chiming in on the Apple-Epic Games antitrust appeal recently to point out to the court why the original ruling.
Which had decided that Apple was not a monopolist — had misinterpreted antitrust law. The U.K. is also probing the Android-iOS duopoly, explicitly focusing on browsers and cloud gaming services.
The Company noted that more than 650 million visitors from 175 regions worldwide visit the App Store every week. And it’s still delivering new experiences. Among the highlights was the launch of Apex Legends on mobile earlier this year. And the growing popularity of a new form of social networking with BeReal, Apple’s “app of the year.”